Executive Summary
The 2025 State of the Snowsports Market report provides a comprehensive analysis of the current trends, challenges, and opportunities within the industry. Drawing from over 1700 survey responses (excluding Ski Club members for unbiased data), this report offers a clear picture of the post-pandemic recovery and future trajectory of alpine tourism.
Key Findings
- Market Growth: The sector has seen a 15% increase in early bookings compared to 2024.
- Demographics: A shift towards younger travellers (25-35) seeking "adventure-plus" experiences.
- Sustainability: 72% of respondents listed environmental impact as a key factor in their destination choice.
Methodology
Our data was collected between August and October 2025. We targeted a required sample size of 385 to ensure a confidence level of 95% with a 5% margin of error.
Access Full Data
The complete dataset including raw CSV files and detailed charts is available for Premium members.